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The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!
The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from January 26 to February 25.
Girls’ Generation’s Taeyeon shot to the top of this month’s list with a brand reputaiton index of 6,519,719, marking a whopping 247.34 percent increase in her score since January.
Meanwhile, trot singer Lim Young Woong came in at a close second with a brand reputation index of 6,505,409.
BTS held onto their spot at third place with a brand reputation index of 6,284,744, while IU similarly maintained her position at fourth place with a total index of 5,500,756.
Finally, BLACKPINK rounded out the top five for February with a brand reputation index of 4,173,446.
Check out the top 30 for this month below!
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